Grown in Seconds is a European wide campaign launched in 2016 to bring to life the highly sustainable credentials of American hardwood and our fascinating research around environmental life cycle assessment (LCA), driving forward the discussion around the environmental benefits of using hardwood in design and manufacture.

For more information, visit the Grown in Seconds website



The American Hardwood Export Council collaborated with Benchmark Furniture and Kolman Boye Architects to create a unique food delivery experience in American cherry for Wallpaper* handmade exhibition in Milan 2015.

For more information, visit the Rotunda Serotina website



A project initiated by the American Hardwood Export Council and Benchmark Furniture, The Wish List – What I have always wanted is… brings together a stellar list of architects and designers to create a compelling installation, The Wish List, which was exhibited at the V&A during the 2014 London Design Festival (13 September - 24 October).

For more information, visit The Wish List website



Designed by de Rijke Marsh Morgan Architects (dRMM) and engineered by Arup, Endless Stair is both a sculpture and research project advancing the knowledge of timber technology and sustainability. This elegant sculpture provided visitors the opportunity to enjoy stunning views of the River Thames and Tate Modern. The landmark project was one of the highlights for London Design Festival 2013 and one of London's most captivating destinations for the duration of its opening.

For more information, visit Endless Stair website